Monica Killblane was recently interviewed by TheCelebrity.Online Magazine and here is the Q&A we had with Monica.

Monica Killblane As Cover Story Interview – May 2026 Magazine Edition

How do you introduce yourself?

I’m Monica Killblane, Director of Influencer Marketing & Events at ZOOZ Group and founder of MCK Media Group. I specialize in building partnerships between brands, creators, and experiential events — everything from F1 Miami and Art Basel to Hamptons summer activations and luxury hospitality experiences. My world really lives at the intersection of entertainment, culture, influencers, and brand storytelling.

On the influencer marketing side, I’ve helped secure brand deals and social media partnerships for creators across beauty, lifestyle, entertainment, wellness, finance, and hospitality. I’ve also worked on high-profile experiential campaigns and cultural moments, including booking talent for experiences like the Starbucks Coachella House and other luxury creator activations. I love creating opportunities where brands, creators, and events come together in a way that feels authentic, elevated, and culturally relevant.

Struggle – What hardships have you gone through in life?

One of the biggest challenges was moving to Miami from New York City ​​during COVID in 2020 and starting over professionally in a brand-new city while building my own agency from the ground up. I took a huge risk moving here with a group of friends during the “first wave” of Miami’s growth period, without really knowing how things would unfold. The influencer and event industry is also incredibly fast-paced and relationship-driven, so there’s constant pressure, rejection, and unpredictability behind the scenes that people don’t always see.

What do people usually not know about you?

Most people don’t know I grew up as an Army brat. I was born on an Army base in Monterey, California and moved around constantly growing up — including New Mexico, Oklahoma, Florida, and eventually Virginia where my family still lives today. I think constantly adapting to new environments at a young age helped shape my personality and ability to build relationships quickly.

What sets you apart from others?

What sets me apart is my ability to see the bigger picture and create partnerships that go beyond a traditional influencer campaign. I specialize in connecting brands, creators, hospitality, and cultural moments in a way that drives real impact and long-term relationships. Whether it’s securing talent for major experiential activations, building luxury event partnerships, or negotiating high-level brand deals for creators, I focus on opportunities that feel culturally relevant and elevated rather than transactional.

I also think my speed, instincts, and relationship-building abilities have been a huge differentiator in this industry. I thrive in fast-paced environments where timing and execution are everything. I’ve built a reputation as someone brands and creators trust to execute at a high level.

What are your upcoming major events?

This summer, I’m focused heavily on experiential opportunities and luxury lifestyle activations across the Hamptons, working with a number of sought-after properties, hospitality groups, and cultural events throughout the season. The opportunities span everything from beach clubs and nightlife venues to luxury dining experiences, Polo Hamptons, and invite-only automotive and lifestyle events.

A big focus for me right now is helping brands show up authentically within moments people are already excited to attend — through creator integrations, VIP experiences, branded events, cocktail integrations, curated gifting, and social amplification. I’m also continuing to expand my work across entertainment, hospitality, fashion, wellness, and lifestyle spaces while building toward larger cultural moments later this year like Art Basel, F1, and music-focused events.

What expert advice would you like to give?

Relationships are everything. In influencer marketing and entertainment, people often focus only on followers, numbers, or immediate ROI, but long-term success really comes down to trust, consistency, reputation, and how you treat people behind the scenes. This industry is much smaller than people realize, and your reputation follows you everywhere.

I also think it’s incredibly important not to become difficult to work with. I recently had an experience where working with a creator became unnecessarily complicated, and ultimately it only took opportunities away from them. Brands want to work with people who are professional, collaborative, and solution-oriented.

And lastly — don’t be afraid to take risks early in your career. Some of my biggest opportunities came from moments where I had absolutely no idea how things would turn out, but taking the leap ended up changing everything for me.

Your social media handles and website links?

• Instagram: @monica_colleen
• Company: ZOOZ Group
• Founder: MCK Media Group